Bing Image Creator
Microsoft's free AI image generator that turns text prompts into images in Bing.
What is Bing Image Creator?
Bing Image Creator is Microsoft's free text-to-image tool, available through Bing and Microsoft apps. You describe an image in words and it generates several options. Microsoft has offered OpenAI image models, such as DALL-E 3 and GPT-4o image generation, in the tool.
Bing Image Creator is one of the easiest ways to try AI image generation without paying. You sign in with a personal Microsoft account, type a prompt and get a set of images in seconds.
Each day you get a number of fast creations at no cost. After those run out, generation continues at standard speed. You can also use Microsoft Rewards points to keep generating at fast speed.
Microsoft adds safety features to generated images. Each image includes a small watermark, and Microsoft uses Content Credentials based on the C2PA standard to help identify AI-generated content. Prompts that break the content policy are blocked.
The tool is available in most countries but not with work or school (Microsoft Entra ID) accounts. Microsoft also offers a related Bing Video Creator for short AI videos.
Key features of Bing Image Creator
- Text to image: Generate images from written prompts in seconds.
- Choice of models: Microsoft has offered OpenAI models such as DALL-E 3 and GPT-4o image generation.
- Daily fast creations: A daily allowance of fast generations at no cost.
- Rewards boosts: Use Microsoft Rewards points for more fast generations.
- Content Credentials: Watermarks and C2PA-based provenance to label AI-generated images.
- Collections and history: Save and organize generated images in your account.
What you can use Bing Image Creator for
- Trying AI image generation for free
- Creating quick illustrations for blogs and presentations
- Brainstorming visual concepts
- Making images for personal projects and greetings
Pros and considerations
Strengths
- Free with a Microsoft account
- Very simple to use
- Access to well-known OpenAI image models
- Clear labeling of AI-generated images
Things to check
- Fewer editing and style controls than paid tools.
- Images include a watermark.
- Not available with work or school accounts.
- Check Microsoft's terms before using images commercially.
Bing Image Creator pricing
Free. Bing Image Creator is free with a Microsoft account, with daily fast creations and optional Microsoft Rewards boosts; check the official site for current terms.
Who Bing Image Creator is best for
Anyone who wants a free, simple AI image generator for personal and casual use.
Independent listing by AI Agent Help, last reviewed October 2026. Features and pricing change; check the official website for the latest details. Spot something out of date? Tell us.
Frequently asked questions
Is Bing Image Creator free?
Yes. It is free with a personal Microsoft account, with a daily allowance of fast creations. After that, generations continue at standard speed.
What model does Bing Image Creator use?
Microsoft has offered OpenAI image models, including DALL-E 3 and GPT-4o image generation. Available models can change over time.
Can I use Bing Image Creator with a work account?
No. Microsoft states it is not available to users signed in with a Microsoft Entra ID (work or school) account.